Senior Executive | Executive (Sales) – Ceylon Business Appliances (Pvt) Ltd
Job Overview
Ceylon Business Appliances (Pvt) Ltd is seeking dynamic, target-driven, and ambitious professionals to join its commercial division as Senior Executive / Executive – Sales. This role centers on merchant acquisition, identifying prospective clients for digital payment solutions, driving machine sales, expanding market presence across commercial sectors, and fostering long-term relationships with businesses nationwide.
Position Details
- Job Title: Senior Executive / Executive (Sales)
- Organization: Ceylon Business Appliances (Pvt) Ltd (cba)
- Job Type: Full Time
- Job Category: Sales & Marketing, Banking & Insurance, IT & Software, Private Jobs
- Job Location: Colombo, Sri Lanka
Company Overview
Ceylon Business Appliances (Pvt) Ltd (CBA) is a well-established and leading provider of office automation, banking equipment, digital payment machines, and enterprise technology solutions in Sri Lanka. Committed to driving digital transformation and operational excellence, CBA supplies robust commercial infrastructure to businesses ranging from micro-enterprises to major corporate and financial institutions island-wide.
Qualifications & Experience
- Prior experience in sales, business development, merchant acquisition, or financial services.
- Experience in digital payment solutions, banking, FinTech, or merchant acquiring will be an added advantage.
- Freshers and candidates with short-term sales experience are warmly welcomed to apply.
- Willingness to conduct regular field visits and meet prospective merchants directly.
Key Responsibilities
- Identify, prospect, and acquire new merchants for digital payment solutions.
- Develop and maintain a consistent, robust sales pipeline through field visits, direct prospecting, referrals, and networking.
- Deliver engaging product presentations and live demonstrations to prospective business owners and merchants.
- Achieve assigned monthly and quarterly targets for machine sales, merchant acquisition, and account activation.
- Coordinate merchant onboarding, complete verification documentation, and oversee machine installation alongside internal technical teams.
- Build and nurture strong business relationships with banks, retailers, SMEs, restaurants, supermarkets, and key merchant segments.
- Negotiate commercial terms in compliance with approved corporate guidelines.
- Track competitor activities and discover emerging market opportunities.
- Follow up with newly boarded merchants to guarantee successful system activation and initial transaction generation.
- Collaborate closely with Operations, Compliance, and Farming teams to deliver a seamless merchant onboarding experience.
Required Skills
- Strong communication, presentation, negotiation, and interpersonal relationship-building skills.
- Target-driven mindset with the capability to work independently and consistently meet sales milestones.
- Proactive field sales orientation with sound market intuition.
- Strong organizational, record-keeping, and pipeline management abilities.
- High level of self-motivation, commercial acumen, and customer focus.
Salary & Benefits
- Competitive basic salary with attractive, target-driven commissions and sales incentives.
- Exposure to Sri Lanka’s rapidly growing FinTech and digital payments sector.
- Structured career advancement pathways within an established commercial solutions leader.
- Comprehensive product training and mentorship from experienced corporate sales leadership.
How to Apply
Interested candidates are invited to submit their comprehensive Curriculum Vitae (CV) via email.
Via Email: Send your resume to: careers@cba.lk Email Subject Line: Please clearly state the position applied for (Senior Executive – Sales or Executive – Sales) in the subject line of the email.
Postal Address: Ceylon Business Appliances (Pvt) Ltd 193, Hill Street, Dehiwala, Sri Lanka
Important Notes
- Clearly state your preferred designation (“Senior Executive – Sales” or “Executive – Sales”) in the subject line of your email application.
- Fresh graduates and early-career candidates looking to build a career in sales and FinTech are encouraged to apply.
- Only shortlisted candidates will be contacted for an interview and presentation assessment.
